GET THE INTEL YOU NEED
to OUTSMART THE COMPETITION
AND GROW YOUR BRAND FASTER
CONNECT YOUR DATA
Run your entire business from one
independent, unbiased source of truth.
GET RECOMMENDATIONS
Make smart decisions with confidence
based on our AI recommendations.
TRACK RESULTS
Put our predictions to the test and deliver consistent, predictable growth.
RUN YOUR ANALYTICS ON THE TECH STACK TRUSTED BY GIANTS
All Your Data in One Place
You rely on data to make decisions, but who has the time to log in daily to a dozen different platforms?
Google Analytics, Shopify, Amazon, advertising platforms, email, SMS, and more.
You need all your data in one place to make informed decisions in real-time and lead your brand to success.
One Analytics Platform to Run Your Whole Business
You rely on data to make decisions, but who has the time to log in daily to a dozen different platforms?
You need all your data in one place to make informed decisions in real time and lead your brand to success.
Stop trying to outspend your competition. Start outsmarting them instead.
Trust the Data that Drives Your Decisions
Over 70% of brands don’t trust the data they use to make decisions, and rightfully so.
Quality decisions start with quality data.
UNBIASED
An Independent Source to Reliably Analyze Channel Performance
When a customer sees an ad, opens an email, clicks on an SMS and buys something, the three platforms claim 100% of the credit for that sale.
You need a reliable way to see how much each step influenced the buying decision, so you can optimally allocate your budget across all your marketing channels.
INTEGRATED
Customer Tracking Across All Channels and Devices
Delivering a relevant marketing message requires knowing what your customers do on all their devices and across all platforms: the pages they viewed, the ads they clicked and the emails they read.
You need to connect the dots. Unify all customer activity into a single profile to see the full picture. Better segmentation and personalization lead to more sales.
ROBUST
Compliant First-Party Tracking to Better Understand Your Customers
We’re in the age of ad-blockers, iOS14-17, GDPR, CCPA, and the death of third-party cookies. The old data collection methods are obsolete at worst and inaccurate at best.
You need a robust first-party, privacy-compliant data collection solution to understand your customers and give them exactly what they want, when they want it.
CONSISTENT
A Single Source of Truth to Make The Right Decisions with Confidence
Why is your revenue in Google Analytics different than in Shopify? When data sources don’t match, your teams spend their time figuring out why instead of making data-driven decisions.
When you have a single source of truth you trust, you’re confident you’re making the right decisions to outsmart your competition and grow consistently every quarter.
Focus on What Actually Matters
Your job is to identify what’s working and what isn’t, and to take action on it. It’s simple, but not easy.
When you have over 20,000 data points a day, spotting the five most important things to focus on is like finding a needle in a haystack.
No matter how smart you are, no human can find the top insights they need as quickly as they need them.
Our AI technology scans all your data and helps you identify the top problems and opportunities to prioritize.
Effectiveness is doing things right. Success is doing the right things. We help you identify the top priorities so every minute you invest in your business impacts your bottom line.
Let Your Data Show You the Way
Our AI-powered media mix modeling technology analyzes all your marketing channels, promotions, seasonality and over 100 other factors, and it shows you how much each marketing activity has contributed to each sale. It even predicts how different decisions will impact future results.
When you act on a recommendation, we track how the prediction compares to the actual performance, and fine-tune the AI model so it gets increasingly accurate over time.
When you know, with over 90% certainty, the expected outcome of every action you take, you create predictable, reliable growth. You know exactly how to allocate your media spend, what creatives work, and what audiences bite.
Lift tests, also known as incrementality tests, allow you to validate the AI predictions in the real world through carefully designed experiments, relying on the source of truth (i.e. ecommerce sales) rather than what advertising platforms take credit for.
Don’t let platforms grade their own homework. You need an unbiased source of truth to evaluate their performance.
Set Up Your Teams for Success
When your teams have access to an intuitive platform that shows them what works and what doesn’t, they produce better work.
When they have a window into other channels, they can they can draw inspiration from the successes of other teams.
When they can see how their work contributes to the business objectives, they become invested in your success.
Give your people the intel they need to be the best at what they do.
Helping Brands Grow the Smart Way Since 2002
We’re a team of data scientists specialized in ecommerce. We developed a proprietary analytics platform and a proven framework to consistently turn data into actionable insights, helping more than 100 brands grow at record rates for over 20 years.
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How Advertising Platforms Are Misleading Marketers
