HELP ADVERTISING PLATFORMS SEND YOU BETTER TRAFFIC
First-party tracking captures 72% more conversions than third-party cookies – giving ad algorithms the data they need to target the right people with the right ads.


%
MORE CONVERSIONS TRACKED
%
INCREASE IN ADVERTISING ROI
Join over 200 marketing teams making data-driven decisions with confidence


PRIVACY-FRIENDLY FIRST-PARTY TRACKING
Power Your Ad Platforms with Complete Conversion Data
Ad platforms rely on conversion data to identify your best customers and optimize performance. But their native pixels are third-party cookies — blocked by nearly half of all devices. First-party tracking captures 100% of your conversions and streams them server-side, keeping your data accurately in sync, and helping algorithms show the right ads to the right people.
CUSTOM AUDIENCES
Get Better ROI from Remarketing and Lookalike Campaigns
Retargeting your best customers works — especially when your audiences are twice as large. First-party tracking lets you reach more relevant customers, and build stronger lookalike audiences that outperform broad and interest targeting every time.


CUSTOMER JOURNEY
Unlock A Single View of the Customer Journey
Track your customers across every channel and device to unlock a single, unified view of the customer journey. Discover which hooks, calls-to-action, and ad types convert — from lifestyle photography to video to dynamic catalog ads.
CUSTOMER DATA PLATFORM
Build Audiences from Every Source and Target Them Everywhere
By stitching together every touchpoint in the customer journey, you can create more complete, higher-performing segments. Targeting based on Google Ads and website activity is a solid start — but layering in signals from all your platforms unlocks far more powerful audiences that drive better results.

WHAT OUR CLIENTS ARE SAYING
Ready to see Data Speaks in action?
Book a demo to explore the platform and decide if it’s right for you.
Not ready for a demo? Contact us at hello@dataspeaks.ai
Resources
How We Build and Validate Attribution Models
Building, fine-tuning and validating a media mix model isn’t easy. Find out how we build robust causal MMM models to empower data-driven marketing teams.
Media Mix Modeling (MMM) vs Multi-Touch Attribution (MTA)
What attribution solution do you need? Multi-touch attribution (MTA) or media mix modeling (MMM)? See their pros and cons, and find out which one you need.
How Advertising Platforms Are Misleading Marketers
Revenue reported by advertising platforms is highly inaccurate. Learn why and how to determine what channels and campaigns actually drive your sales.
All Your Data in One Place
You rely on data to make decisions, but who has the time to log in daily to a dozen different platforms?
Google Analytics, Shopify, Amazon, advertising platforms, email, SMS, and more.
You need all your data in one place to make informed decisions in real-time and lead your brand to success.