by Zeke Camusio | Mar 18, 2025 | Ecommerce analytics
“Half the money I spend on advertising is wasted; the trouble is, I don’t know which half.” -John Wanamaker (marketer and department store magnate) Even though this quote is over 100 years old, it resonates with today’s marketers. They know that a portion of...
by admin | Mar 9, 2023 | Ecommerce analytics
With hundreds of metrics available to you every day, which ones should you focus on? What are the most important ecommerce metrics you need to track? You’ll be surprised that traditional metrics, such as traffic or conversion rates, while important, didn’t...
