Three Pillars of Unified Measurement.
One Source of Truth.
MMM + Incrementality + Attribution
More Accurate than Pixels
%
More Revenue per Ad Dollar
Join over 200 marketing teams making data-driven decisions with confidence
MEDIA MIX MODELING
Discover What Drives Your Sales – And Scale Your Ads With Confidence
See the true revenue and ROI of every channel and campaign with an attribution model custom-built by our team of data scientists. Each model is rigorously tested and validated to capture real causal relationships and accurately predict performance—even in scenarios it hasn’t seen before.
Identify the optimal spend for each channel and understand diminishing returns—how ROAS changes as budgets increase. Explore what-if scenarios and compare actual results to your model’s predictions.
22% Increase in advertising ROI
10X More accurate than ad platforms
35% Increase in advertising ROI
59% Higher ROI than MMM alone
INCREMENTALITY TESTING
Measure the True Impact of Your Channels with Geolift Experiments
Leverage the gold standard of measurement—randomized control trials (RCTs)—to quantify each channel’s true impact through real-world experiments. Our platform automatically selects the ideal geographic markets and experiment duration to ensure statistically significant results.
Run holdout experiments to measure ROAS at your current budget, or scale-up experiments to measure ROAS at higher spend levels. Then use those results to calibrate your media mix models for even greater accuracy.
35% INCREASE IN ADVERTISING ROI
59% HIGHER ROI THAN MMM ALONE
FIRST-PARTY TRACKING
Track More Conversions with Our Privacy-Friendly Pixel—And Help Your Ad Platforms Perform at Their Best
Ad blockers and browser privacy settings block third-party pixels from tracking up to 42% of your conversions. This leads to inaccurate reporting and starves ad algorithms of the data they need to learn what’s working.
With privacy-friendly first-party tracking, you capture 100% of your conversions. Our server-side process streams these events directly to your ad platforms, keeping them perfectly in sync and giving their algorithms the full picture—so they can target the right audiences with the most effective creatives.
Plus, unlock a unified view of each customer’s journey across all channels and devices, helping you understand what captures attention and drives action like never before.
72% MORE CONVERSIONS TRACKED
14% ROAS INCREASE IN ADVERTISING ROI
72% More conversions tracked
14% Increase in advertising ROAS
300+ Integrations
3X Faster insights
ECOMMERCE ANALYTICS PLATFORM
Monitor Your Whole Business from One Central Hub
Track performance across all your data sources and instantly see what’s working, what isn’t, and why. Create custom dashboards in seconds with the metrics that matter most to each team, or choose from our template gallery.
Uncover opportunities to boost customer retention and lifetime value with powerful customer and product reports that reveal segment behaviors and shopping patterns.
300+ CONNECTORS
3X FASTER INSIGHTS
AI AGENTS
Get Instant Answers from AI Agents Powered by the Most Accurate Marketing Data
You’re constantly expected to have answers on the spot, and now you can. Our AI agents work with all your connected third-party data (like Google Analytics and Meta Ads), plus your first-party data from the Data Speaks pixel, media mix models, and incrementality experiments. Because they work with accurate data, they provide reliable insights—and they go beyond answering questions. You get a team of AI agents with specialized skills — always up-to-date and ready to help. Imagine a Meta Ads assistant who’s on top of every platform update, constantly looking for new optimization opportunities for your teams and agencies.
What Our Clients Are Saying
Ready to See Data Speaks in Action?
Book a demo to explore the platform and decide if it’s right for you.
Not ready for a demo? Contact us at hello@dataspeaks.ai
Resources
How We Build and Validate Attribution Models
Building, fine-tuning and validating a media mix model isn’t easy. Find out how we build robust causal MMM models to empower data-driven marketing teams.
Media Mix Modeling (MMM) vs Multi-Touch Attribution (MTA)
What attribution solution do you need? Multi-touch attribution (MTA) or media mix modeling (MMM)? See their pros and cons, and find out which one you need.
How Advertising Platforms Are Misleading Marketers
Revenue reported by advertising platforms is highly inaccurate. Learn why and how to determine what channels and campaigns actually drive your sales.
All Your Data in One Place
You rely on data to make decisions, but who has the time to log in daily to a dozen different platforms?
Google Analytics, Shopify, Amazon, advertising platforms, email, SMS, and more.
You need all your data in one place to make informed decisions in real-time and lead your brand to success.


















